Bloomex was proud to be a National Sponsor of the Flower Boys and Girls Campaign 2019.
Bloomex was delighted to donate 2500 assorted roses and tulips to Boys & Girls Clubs in four major cities across Canada. This was part of an effort to create more caring communities in honour of Valentine’s Day.
The Flower Boys and Girls Campaign began in 2014 and took place in Ottawa to help connect local businesses with their community on the days leading up to Valentine's Day. Local volunteers and key community leaders including Ottawa's mayor Jim Watson participated in handing out flowers to residents during past campaigns.
The Campaign originated to show that a small gesture can change someone's life, to create a more caring city, and to remind people what it was like to receive a Valentine's gift from someone near them. The initiative has grown each year with more participants and recipients taking part.
This year's campaign has expanded and for the first time included four Canadian cities: Ottawa, Halifax, Montreal and Toronto. The 2019 campaign was also proud to include the Boys and Girls Clubs of Canada who participated in handing out flowers in these areas. Participating clubs included the Boys & Girls Club of Greater Halifax, the Dawson Boys & Girls Club, the Boys & Girls Club of Ottawa, and the Toronto Kiwanis Boys & Girls Club as representatives of their respective communities.
The Boys and Girls Club volunteers and kids all came together the days before the event to wrap all the flowers and attach the special cards.
Together with community leaders, volunteers and some VIP guests, the children handed out 2500 flowers in the largest initiative to date.
Bloomex can’t wait to see what’s in store for Flower Boys and Girls 2020!
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